[{"data":1,"prerenderedAt":2749},["ShallowReactive",2],{"fr-blog/role-cfo-daf":3,"fr-global-content":609,"fr-article-global-content":1948,"fr-blog-article-more-articles-208729753":2201},{"name":4,"created_at":5,"published_at":6,"updated_at":7,"id":8,"uuid":9,"content":10,"slug":596,"full_slug":597,"sort_by_date":60,"position":598,"tag_list":599,"is_startpage":30,"parent_id":600,"meta_data":60,"group_id":601,"first_published_at":602,"release_id":60,"lang":66,"path":60,"alternates":603,"default_full_slug":604,"translated_slugs":605},"De DAF à CFO : quel impact sur les relations entre top executives","2022-10-24T15:37:17.503Z","2026-03-20T15:30:33.127Z","2026-03-20T15:30:33.149Z",208729753,"a48771c5-d5db-4c04-b893-94cdf3179157",{"_uid":11,"roles":12,"title":4,"author":13,"topics":76,"content":108,"category":480,"language":506,"component":493,"heroMedia":507,"sidebarCta":515,"publishedAt":516,"readingTime":517,"redirectUrl":24,"listingImage":518,"metaDescription":24,"componentsAfterTheArticle":519},"a315be23-e46b-4e0e-8abb-ff80c31d4889",[],{"name":14,"created_at":15,"published_at":16,"updated_at":17,"id":18,"uuid":19,"content":20,"slug":58,"full_slug":59,"sort_by_date":60,"position":61,"tag_list":62,"is_startpage":30,"parent_id":63,"meta_data":60,"group_id":64,"first_published_at":65,"release_id":60,"lang":66,"path":60,"alternates":67,"default_full_slug":68,"translated_slugs":69,"_stopResolving":75},"Faustine Rohr-Lacoste","2022-10-19T17:35:55.545Z","2026-03-12T10:47:18.012Z","2026-03-12T10:47:19.862Z",206165068,"d4a7ed1e-5d21-41fb-bb7c-2c248ea8e138",{"_uid":21,"name":14,"links":22,"picture":44,"lastName":46,"component":47,"firstName":48,"description":49},"679675f6-4bbb-4803-9de2-e5f8782359b3",[23,37],{"tag":24,"_uid":25,"icon":26,"link":31,"type":24,"label":24,"style":35,"component":36,"onClickEvent":24,"openInANewTab":30,"horizontalFill":30},"","0b7430de-7fc4-469d-8538-693cf73ae98c",{"id":27,"alt":24,"name":24,"focus":24,"title":24,"filename":28,"copyright":24,"fieldtype":29,"is_external_url":30},4129791,"https://a.storyblok.com/f/146026/x/315bd7d0c7/ic_linkedin.svg","asset",false,{"id":24,"url":32,"linktype":33,"fieldtype":34,"cached_url":32},"https://www.linkedin.com/in/faustine-rohr-lacoste-47787393/","url","multilink","primary","cta",{"tag":24,"_uid":38,"icon":39,"link":42,"type":24,"label":24,"style":35,"component":36,"onClickEvent":24,"openInANewTab":30,"horizontalFill":30},"083f5ccf-d27f-49fa-a4e3-cae1940a4da4",{"id":40,"alt":24,"name":24,"focus":24,"title":24,"filename":41,"copyright":24,"fieldtype":29,"is_external_url":30},4129793,"https://a.storyblok.com/f/146026/x/9a557168a2/ic_twitter.svg",{"id":24,"url":43,"linktype":33,"fieldtype":34,"cached_url":43},"https://twitter.com/FaustineRL",{"alt":45,"name":24,"focus":24,"title":24,"filename":45,"copyright":24,"fieldtype":29,"is_external_url":30},"https://a.storyblok.com/f/146026/433x433/27a687f561/faustine-photo.png","Rohr-Lacoste","author","Faustine",{"type":50,"content":51},"doc",[52],{"type":53,"content":54},"paragraph",[55],{"text":56,"type":57},"Faustine is Head of Community at Spendesk. She is in charge of CFO Connect, a community of modern finance leaders.","text","faustine-rohr-lacoste","fr/blog/author/faustine-rohr-lacoste",null,-60,[],176408854,"8e827db8-3c56-46b4-bc3a-d2cdb598ddc3","2022-11-02T15:26:18.586Z","fr",[],"blog/author/faustine-rohr-lacoste",[70,71,73],{"path":68,"name":60,"lang":66,"published":60},{"path":68,"name":60,"lang":72,"published":60},"de",{"path":68,"name":60,"lang":74,"published":60},"es",true,[77],{"name":78,"created_at":79,"published_at":80,"updated_at":81,"id":82,"uuid":83,"content":84,"slug":95,"full_slug":96,"sort_by_date":60,"position":97,"tag_list":98,"is_startpage":30,"parent_id":99,"meta_data":60,"group_id":100,"first_published_at":101,"release_id":60,"lang":66,"path":60,"alternates":102,"default_full_slug":103,"translated_slugs":104,"_stopResolving":75},"Fintech","2022-10-19T17:57:50.533Z","2026-09-29T09:14:05.776Z","2026-09-29T09:14:05.791Z",206171404,"94ef2b79-ef39-4ddb-ba77-abaff9b051ed",{"seo":85,"_uid":93,"name":78,"component":94},[86],{"_uid":87,"noIndex":30,"component":88,"metaFields":89},"f7993ea1-f233-4d65-8618-4e40cfc494aa","seo",{"_uid":90,"plugin":91,"description":92},"b13e5863-e893-4c9c-9356-f4e785efa4d3","meta-fields","Actualites et analyses du monde fintech : innovations de paiement, tendances bancaires, et ce qu'elles impliquent pour les equipes finance.","16e6840d-5cff-46db-b4ee-e63ad7b07a55","tag","fintech","fr/blog/topic/fintech",-80,[],176456153,"a49fb63a-e971-415c-bf8b-ef68db8b0ae4","2022-11-02T15:24:54.822Z",[],"blog/topic/fintech",[105,106,107],{"path":103,"name":60,"lang":66,"published":60},{"path":103,"name":60,"lang":72,"published":60},{"path":103,"name":60,"lang":74,"published":60},{"type":50,"content":109},[110,114,118,122,133,154,158,170,180,184,206,210,214,223,230,240,244,254,258,262,266,276,307,312,331,341,352,373,377,381,399,403,410,415,428,432,436,440,458,468,472],{"type":53,"content":111},[112],{"text":113,"type":57},"Le rôle du Directeur Administratif et Financier (DAF) évolue. Aujourd'hui, ce rôle s'internationalise, prend de l'ampleur, et devient \"Chief Financial Officer\" (CFO).",{"type":53,"content":115},[116],{"text":117,"type":57},"Partenaire clé de l'entreprise, il est désormais plus impliqué que jamais dans la stratégie de l'entreprise et collabore de manière accrue avec les autres grands responsable de départements.",{"type":53,"content":119},[120],{"text":121,"type":57},"Il est loin le temps où il fallait passer la porte du bureau de son Directeur Administratif et Financier pour signer une demande en trois exemplaires pour l'achat de recharges d'agrafeuses.",{"type":53,"content":123},[124],{"type":125,"attrs":126},"blok",{"id":127,"body":128},"3e4d88fa-c3b3-4e8a-91a5-4b3587f84303",[129],{"_uid":130,"html":131,"component":132},"a356a049-4bf0-4745-9e7a-3ee61b10c6dd","\u003C!--HubSpot Call-to-Action Code -->\u003Cspan class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-d9239f25-aafd-4134-8d45-5ac16c34dbce\">\u003Cspan class=\"hs-cta-node hs-cta-d9239f25-aafd-4134-8d45-5ac16c34dbce\" id=\"hs-cta-d9239f25-aafd-4134-8d45-5ac16c34dbce\">\u003C!--[if lte IE 8]>\u003Cdiv id=\"hs-cta-ie-element\">\u003C/div>\u003C![endif]-->\u003Ca href=\"https://cta-redirect.hubspot.com/cta/redirect/2694209/d9239f25-aafd-4134-8d45-5ac16c34dbce\" >\u003Cimg class=\"hs-cta-img\" id=\"hs-cta-img-d9239f25-aafd-4134-8d45-5ac16c34dbce\" style=\"border-width:0px;\" height=\"375\" width=\"750\" src=\"https://no-cache.hubspot.com/cta/default/2694209/d9239f25-aafd-4134-8d45-5ac16c34dbce.png\"  alt=\"New call-to-action\"/>\u003C/a>\u003C/span>\u003Cscript charset=\"utf-8\" src=\"https://js.hscta.net/cta/current.js\">\u003C/script>\u003Cscript type=\"text/javascript\"> hbspt.cta.load(2694209, 'd9239f25-aafd-4134-8d45-5ac16c34dbce', {\"useNewLoader\":\"true\",\"region\":\"na1\"}); \u003C/script>\u003C/span>\u003C!-- end HubSpot Call-to-Action Code -->","embed",{"type":53,"content":134},[135,137,142,144,152],{"text":136,"type":57},"Le DAF s'est depuis transformé en CFO (",{"text":138,"type":57,"marks":139},"Chief Financial Officer",[140],{"type":141},"bold",{"text":143,"type":57},") et, s'il conserve ses prérogatives sur la bonne ",{"text":145,"type":57,"marks":146},"gestion des dépenses",[147],{"type":148,"attrs":149},"link",{"href":150,"uuid":24,"anchor":60,"target":60,"linktype":151},"gestion-des-depenses-en-entreprise?__hstc=45788219.6698ed7c06d02516c92087a58b5527cf.1621347547741.1621347547741.1621347547741.1&__hssc=45788219.1.1621347547741&__hsfp=3364812551","story",{"text":153,"type":57}," de l'entreprise, son rôle, notamment au sein des start-up, a beaucoup évolué pour en faire un véritable stratège opérationnel.",{"type":53,"content":155},[156],{"text":157,"type":57},"Fini en effet le temps où Direction marketing et Direction financières s'écharpaient régulièrement en CODIR pour valider tel ou tel investissement.",{"type":53,"content":159},[160,162,168],{"text":161,"type":57},"Aujourd'hui, le CFO n'est plus uniquement là pour réduire ou ",{"text":163,"type":57,"marks":164},"contenir les coûts",[165],{"type":148,"attrs":166},{"href":167,"uuid":24,"anchor":60,"target":60,"linktype":151},"gestion-des-depenses-en-entreprise",{"text":169,"type":57},".",{"type":53,"content":171},[172,174,178],{"text":173,"type":57},"Il est à la fois manager, garant du bon fonctionnement de son service, figure incontournable du conseil d'administration et ",{"text":175,"type":57,"marks":176},"interlocuteur privilégié du CEO/PDG",[177],{"type":141},{"text":179,"type":57}," et des entités externes en relation avec l'entreprise : investisseurs, banques, cabinets d'avocats et d'audit, administration fiscale et entreprises clientes ou partenaires.",{"type":53,"content":181},[182],{"text":183,"type":57},"De fait, le CFO est un collaborateur central et essentiel qui développe des relations privilégiés avec l'équipe dirigeante tout d'abord, mais aussi avec les autres rôles clés de l'entreprise :",{"type":185,"content":186},"bullet_list",[187,194,200],{"type":188,"content":189},"list_item",[190],{"type":53,"content":191},[192],{"text":193,"type":57},"Chief Marketing Officer (CMO)",{"type":188,"content":195},[196],{"type":53,"content":197},[198],{"text":199,"type":57},"Chief Technical Officer (CTO)",{"type":188,"content":201},[202],{"type":53,"content":203},[204],{"text":205,"type":57},"Chief of Human Ressources Officer (CHRO)",{"type":53,"content":207},[208],{"text":209,"type":57},"Ainsi, l'étude High Performance Finance du cabinet Accenture auprès de 600 cadres dirigeants montre que 75% d'entre eux estiment que l'influence du CFO sur la prise de décision stratégique s'est intensifiée, tout comme sur le déploiement des initiatives de transformation métier (70%).",{"type":53,"content":211},[212],{"text":213,"type":57},"A ce titre, la nomination de Dara Khosrowshahi, CEO d'Expedia, à la tête d'Uber, est très révélatrice de l'importance et de l'influence grandissante du CFO au sein de l'entreprise, puisque c'est le CFO d'Expedia, Mark Okerstrom, qui a été nommé en remplacement de Dara Khosrowshahi à la tête d'Expedia.",{"type":53,"content":215},[216],{"text":217,"type":57,"marks":218},"Vous voulez accéder à plus de ressources dédiées aux leaders financiers ? Rejoignez CFO Connect !",[219,222],{"type":148,"attrs":220},{"href":221,"uuid":60,"anchor":60,"target":60,"linktype":33},"https://www.cfoconnect.eu/fr/",{"type":141},{"type":224,"attrs":225,"content":227},"heading",{"level":226},2,[228],{"text":229,"type":57},"Le rôle du CFO : business partner du CEO",{"type":53,"content":231},[232,234,238],{"text":233,"type":57},"Véritable bras droit du CEO, le Chief Financial Officer doit comprendre la ",{"text":235,"type":57,"marks":236},"vision stratégique",[237],{"type":141},{"text":239,"type":57}," de ce dernier pour développer une stratégie financière adéquate.",{"type":53,"content":241},[242],{"text":243,"type":57},"Pour cela, une bonne compréhension et une bonne entente mutuelle sont nécessaires.",{"type":53,"content":245},[246,248,252],{"text":247,"type":57},"Difficile en effet de développer et de mettre en œuvre une stratégie sans en partager les grandes lignes. La relation entre CEO et CFO a tellement évolué qu'aujourd'hui le CFO peut même être amené à challenger la vision stratégique du ou de la dirigeante de l'entreprise, pour proposer les ",{"text":249,"type":57,"marks":250},"orientations",[251],{"type":141},{"text":253,"type":57}," qui lui semblent plus pertinentes.",{"type":53,"content":255},[256],{"text":257,"type":57},"Cette relation privilégiée n'implique cependant pas forcément la nécessite que le CFO soit nommé directement par le CEO.",{"type":53,"content":259},[260],{"text":261,"type":57},"En effet, environ 50% des CFO des 100 plus grandes entreprises étaient déjà en place à la nomination du CEO, selon une étude du cabinet de recrutement Russel Reynolds & Associates.",{"type":53,"content":263},[264],{"text":265,"type":57},"Les ingrédients pour faire un bon tandem résident surtout, selon l'étude, à la confiance mutuelle entre CFO et CEO, à une relation en complète transparence et à la possibilité pour le CFO de parler à son supérieur hiérarchique en toute franchise, sans faux-semblant.",{"type":53,"content":267},[268,270,274],{"text":269,"type":57},"L'étude de Russell Reynolds & Associates montre ainsi que les CFO qui entretiennent une ",{"text":271,"type":57,"marks":272},"relation professionnelle forte",[273],{"type":141},{"text":275,"type":57}," avec leur CEO l'expliquent :",{"type":185,"content":277},[278,284,295],{"type":188,"content":279},[280],{"type":53,"content":281},[282],{"text":283,"type":57},"A 72% par le fait d'être informés des décisions prises par le CEO.",{"type":188,"content":285},[286],{"type":53,"content":287},[288,290,294],{"text":289,"type":57},"A 60% d'entre eux disent également ",{"text":291,"type":57,"marks":292},"apprécier le fait d'être challengés",[293],{"type":141},{"text":169,"type":57},{"type":188,"content":296},[297],{"type":53,"content":298},[299,301,305],{"text":300,"type":57},"92% des CFO disent ",{"text":302,"type":57,"marks":303},"avoir une \"confiance partagé\"",[304],{"type":141},{"text":306,"type":57}," avec ce dernier.",{"type":224,"attrs":308,"content":309},{"level":226},[310],{"text":311,"type":57},"Le CFO, partenaire interne du CMO",{"type":53,"content":313},[314,316,329],{"text":315,"type":57},"C'est une des principales évolutions du rôle de directeur financier, dont le rôle se résumait souvent, outre la ",{"text":317,"type":57,"marks":318},"gestion quotidienne",[319],{"type":148,"attrs":320},{"href":321,"uuid":322,"anchor":60,"target":60,"linktype":151,"story":323},"am%C3%A9liorer-gestion-des-achats-indirects-entreprise","b8fcabbc-a846-4daa-a642-0724402767ba",{"name":324,"id":325,"uuid":322,"slug":326,"url":327,"full_slug":328,"_stopResolving":75},"4 conseils simples pour mieux gérer les achats indirects en entreprise",208729734,"ameliorer-gestion-des-achats-indirects-entreprise","blog/ameliorer-gestion-des-achats-indirects-entreprise","fr/blog/ameliorer-gestion-des-achats-indirects-entreprise",{"text":330,"type":57}," de l'entreprise, à tempérer les ardeurs de la direction marketing dans sa volonté de conquérir de nouveaux marchés.",{"type":53,"content":332},[333,335,339],{"text":334,"type":57},"Aujourd'hui, la relation a évolué et les études montrent que les deux services sont de plus en plus amenés à collaborer. 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Ce sont les personnes qui y travaillent qui la font vivre.",{"type":53,"content":433},[434],{"text":435,"type":57},"Le CHRO le sait bien, mais peut éprouver quelques difficultés à le faire comprendre à la direction financière, notamment quand il s'agit de retenir certains talents.",{"type":53,"content":437},[438],{"text":439,"type":57},"Aujourd'hui, le CFO se doit d'avoir une relation privilégiée avec le CHRO (ou DRH) et les besoins de ressources humaines doivent être estimés et ajustés entre le CFO et les RH.",{"type":53,"content":441},[442,444,456],{"text":443,"type":57},"C'est d'autant plus crucial que les Ressources Humaines représentent en moyenne 70% des ",{"text":445,"type":57,"marks":446},"dépenses d'exploitation",[447],{"type":148,"attrs":448},{"href":449,"uuid":450,"anchor":60,"target":60,"linktype":151,"story":451},"controler-depenses-salaries","9d5b4c7c-badc-4ac2-a054-a2ce0d2f687f",{"name":452,"id":453,"uuid":450,"slug":449,"url":454,"full_slug":455,"_stopResolving":75},"8 astuces pour mieux contrôler les dépenses de vos salariés",208729736,"blog/controler-depenses-salaries","fr/blog/controler-depenses-salaries",{"text":457,"type":57}," d'une entreprise.",{"type":53,"content":459},[460,462,466],{"text":461,"type":57},"Le CFO s’impose donc comme un Business Partner (",{"text":463,"type":57,"marks":464},"ou partenaire stratégique",[465],{"type":349},{"text":467,"type":57},") incontournable, notamment chez les startups en forte croissance. 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Abonnez-vous à notre newsletter pour rester informé.",[2054,2055],"08873884-f99d-46d2-9481-0563134fdd37","2ef12409-8f14-46b2-a8d0-0175290269ec",[2057],{"cta":2058,"_uid":2059,"items":2060,"heading":2178,"reverse":30,"component":587,"sectionSettings":2199},[],"1320905c-cdee-41a4-bbec-6d93ca2e4e3f",[2061,2120],{"_uid":2062,"title":525,"component":526,"description":2063},"dfc0accd-ab64-464a-8597-b76754748f04",{"type":50,"content":2064},[2065,2069],{"type":53,"content":2066},[2067],{"text":2068,"type":57},"Les dépenses de l'entreprise peuvent être de plusieurs types :",{"type":2070,"attrs":2071,"content":2074},"ordered_list",{"order":2072},{"order":2073},1,[2075,2087,2098],{"type":188,"content":2076},[2077],{"type":53,"content":2078},[2079,2083,2085],{"text":2080,"type":57,"marks":2081},"Les dépenses stratégiques",[2082],{"type":141},{"text":2084,"type":57}," sont généralement centralisées et gérées par des décideurs qui ont la responsabilité sur des dépenses spécifiques. 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Définition, piliers clés (mobilité, IoT, big data) et enjeux pour les entreprises qui doivent s'adapter.",[2674],{"_uid":2675,"items":2676,"heading":2713,"reverse":30,"component":587,"sectionSettings":2731},"6118e7f2-1e8d-4436-b96e-3b39431e7007",[2677,2686,2695,2704],{"_uid":2678,"title":2679,"component":526,"description":2680},"2210ba00-8def-4416-9e65-67857af168f2","Qu'est-ce que la transformation digitale pour une entreprise ?",{"type":50,"content":2681},[2682],{"type":53,"content":2683},[2684],{"text":2685,"type":57},"La transformation digitale est la modernisation des processus, outils et flux de données pour rendre l'entreprise plus agile, efficace et décisionnelle. 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Spendesk adresse ces enjeux avec des budgets contrôlés, des règles d'approbation personnalisables, la gestion automatisée des factures et des intégrations ERP pour fiabiliser les données financières.",{"_uid":2696,"title":2697,"component":526,"description":2698},"3f23f07f-b8f9-485b-b1e1-15fb93d95270","Comment Spendesk aide-t-il à automatiser la gestion des dépenses pendant la transformation digitale ?",{"type":50,"content":2699},[2700],{"type":53,"content":2701},[2702],{"text":2703,"type":57},"Spendesk automatise la gestion des dépenses en centralisant paiements, cartes virtuelles et workflows d'approbation pour chaque équipe. La plateforme applique des règles de dépenses, capture et rapproche automatiquement les reçus, et synchronise les écritures avec les systèmes comptables pour accélérer les clôtures et réduire les erreurs.",{"_uid":2705,"title":2706,"component":526,"description":2707},"4bffb1ff-d5f6-4a23-b6df-40c5c75ba8fa","Quelles métriques suivre pour mesurer le succès d'une transformation digitale financière ?",{"type":50,"content":2708},[2709],{"type":53,"content":2710},[2711],{"text":2712,"type":57},"Les métriques essentielles sont le temps de traitement des factures, le délai de rapprochement des dépenses, le respect des budgets et le taux d'automatisation des processus. Spendesk fournit des tableaux de bord en temps réel, des rapports de conformité et des indicateurs d'automatisation pour mesurer ces métriques et piloter les améliorations.",[2714],{"cta":2715,"_uid":2716,"title":2717,"eyebrow":2724,"subtitle":2727,"component":224,"textAlign":24,"sectionSettings":2730,"breakLineOnMobile":30,"subtitleLeftBorder":30,"customTitleFontSize":24},[],"d5b38a03-916b-4a7a-93d4-3aafa2cab26c",{"type":50,"content":2718},[2719],{"type":224,"attrs":2720,"content":2721},{"level":226},[2722],{"text":2723,"type":57},"Definition Transformation Digitale Enjeux — FAQ",{"type":50,"content":2725},[2726],{"type":53},{"type":50,"content":2728},[2729],{"type":53},[],[2732],{"_uid":2733,"hide":30,"theme":591,"anchorId":24,"component":592,"spacingTop":24,"hideOnDevices":2734,"spacingBottom":24,"floatingImages":2735,"variableOverrides":2736},"54696806-c112-44d4-acd2-f89ca1841d91",[],[],[],"definition-transformation-digitale-enjeux","fr/blog/definition-transformation-digitale-enjeux",8800,[],"21401d20-ade0-4194-99c5-998edf2df68c","2024-02-01T11:13:00.000Z",[],"blog/definition-transformation-digitale-enjeux",[2746,2747,2748],{"path":2744,"name":60,"lang":66,"published":60},{"path":2744,"name":60,"lang":72,"published":60},{"path":2744,"name":60,"lang":74,"published":60},1793991604881]